Evasion postponed for Devfest Lille 2020, but I still could create the visual identity for the 2021 edition
As we all know, 2020 was a weird and complicated year: as happened with most conferences, the 2020 edition of the Devfest Lille was canceled because of the pandemic, and ironically enough, the theme chosen was worldwide travel!
I was fortunate to be able to start creating the visual identity by the end of 2019, when we all were in a much better place and a travel evasion didn't seem an impossible thing.
The Conference Logo
The inspiration from Jules Verne is almost obvious when we talk about worldwide travel, and I didn't try to avoid it; on the contrary, I embraced the idea, combining it with the cheerful ambiance of carnival.
The Color Palette
The color palette should be warm, vivid and cheerful, remembering old wooden toys.
Although “contemporary”, the Aleo type family has something that evokes me the newspapers from the 20's, which fit perfectly with the expected ambiance.
Thanks to Fontsquirrel for the font and its generator!